As one of the most requested study paths on Parcoursup in 2019, healthcare is a field that never ceases to excite. Aware of this fact, IMIS has been offering its students two key programs since 1987, aimed at training managers in this sector, which has an estimated annual turnover of 65 billion euros, according to the Ministry of Economy and Finance. Today, we have decided to reveal in detail one of the courses of excellence offered by this institute, namely the Master’s degree in Marketing and Management of Health Industries.
A rich and professionalizing program
Presented as a highly qualified course (level 7 RNCP), the Master in Marketing and Management of Health Industries takes place over one year, starting with 4 months of theoretical teaching from October to January, designed to introduce students to the entrepreneurial world. This is followed by a study trip to the United States in January to familiarize themselves with the healthcare system in the United States. The remaining 8 months will be dedicated to a sandwich course, where the student will spend one week in the classroom and the other 3 in a medical company in order to acquire a first professional experience. Some of the modules taught in this program include:
- Chinese culture;
- American Culture;
- Project Management;
- Business Intelligence and Lobbying;
- Business strategies;
A variety of opportunities
As is the case for many training programs in the health industry, the Master’s degree in Marketing and Management of the Health Industries offers students multiple career opportunities. In fact, 87% of graduates find a job only 3 months after completing the program. Among the professions to which they are entitled are:
- Marketing research officer ;
- Marketing Director
- Product manager ;
- Business developer;
- Product line manager;
Another major advantage is that IMIS has a large network of partners operating in the medical field. This makes it easier to find an internship as part of a work-study program.